@conference {1968821,
	title = {What{\textquoteright}s Love Got to Do with It that Technology can{\textquoteright}t Handle? Opportunities and Challenges for Aging Women in CoCreating Value in the Elderly Consumption Ensemble},
	booktitle = {Association of Consumer Research},
	volume = {48},
	year = {2020},
	month = {2020},
	keywords = {Marketing},
	author = {Penaloza,Lisa and Kelleher,Carol   Mary Ellen and Barnhart,Michelle}
}
@article {1968816,
	title = {Why Americans Are Buying More Guns than Ever},
	year = {2020},
	month = {2020},
	keywords = {Marketing},
	url = {https://theconversation.com/profiles/aimee-dinnin-huff-391346/articles$\#$:~:text=Why\%20Americans\%20are\%20buying\%20more\%20guns\%20than\%C2\%A0ever},
	author = {Huff,Aimee and Barnhart,Michelle}
}
@booklet {1968866,
	title = {Why Trump{\textquoteright}s Idea to Arm Teachers May Miss the Mark},
	year = {2018},
	month = {2018},
	keywords = {Marketing},
	url = {https://theconversation.com/why-trumps-idea-to-arm-teachers-may-miss-the-mark-92335},
	author = {Huff,Aimee and Barnhart,Michelle}
}
@article {1968896,
	title = {Who Are You Calling Old? Negotiating Old Age Identity in the Elderly Consumption Ensemble},
	journal = {Journal of Consumer Research},
	year = {2013},
	month = {2013},
	keywords = {Marketing},
	author = {Barnhart,Michelle and Penaloza,Lisa}
}
@article {1976331,
	title = {Who Are You Calling Old? Old Age Identity Negotiation in the Elderly Consumption Ensemble},
	year = {2008},
	month = {2008},
	keywords = {Marketing},
	author = {Barnhart,Michelle and Penaloza,Dr. Lisa}
}
