C.  Bee and Neubaum, D., ?The Role of Cognitive Appraisal and Emotions of Family Members in the Family Business System?, Journal of Family Business Strategy, vol. 5, no. 3, pp. 323-333, 2014.

C.  Bee and Dalakas, V., ?Rivalries and Sponsorship Affiliation: Examining the Effects of Social Identity and Argument Strength on Responses to Sponsorship-related Advertising Messages?, Journal of Marketing Communications, 2013.

C.  Bee and Kahle, L., ?Relationship Marketing in Sports: A Functional Approach?, Sport Marketing Quarterly, vol. 15, no. 2, pp. 102-110, 2006.