R.  Reynolds-McIlnay and Morrin, M., ?Neatness Matters: The Effect of Display Neatness on Product Color Choice?, Understanding the Customer?s Sensory Experience Conference. Philadelphia, PA, 2014.

R.  Reynolds-McIlnay, ?Neatness Matters: The Effect of Display Neatness on Product Color Choice?, 2014 Shopper Marketing: In-Store, Online, Social and Mobile Conference. Stockholm, Sweden, 2014.