TitleCountry Natural Beef: A Coop at Crossroad
Publication TypeCases
Year of Publication2010
AuthorsPullman, M, Wu, Z
Date Decided2010
KeywordsSupply Chain
Abstract

a teaching case on sustainability and supply chain management, I used it in the MBA class and the case is well received. The case is now used in several universities in both business schools and agri-business colleges.

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